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New tourism promotion campaign AVE group and inland Villena Levante (09/07/2015)

The creation of this group of tourism promotion two years ago, serves the purpose of harnessing the economic boost that the city railway station of Villena can generate in the region

The Councillor for Tourism Yecla, Inmaculada García, yesterday attended the meeting that was held in the city of Villena of the municipalities that make the group "Villena and inside AVE Levante".

Joint action to promote tourism resources near the city railway station of Villena municipalities: Villena, Alcoy, Bocairent, Ibi, Biar, Yecla, Jumilla, Elda, Onil, Banyeres of Mariola, Castalla, Sax and Petrer.

At the conclusion of the meeting the promotional video of the area, which already is spreading on the Internet and social networks it is presented.

The video made by "Mola Traveling" includes images of a route that begins in Villena with a medieval wedding at the castle Atalaya then take a tour of all the surrounding municipalities.

The "AVE Villena and inside Levante" group was created two years ago seeking jointly promote tourism resources of the area near the city railway station, to understand that this means of high-speed transport could result in economic and tourist promotion of the area .

Last year 23,000 brochures were published in the tourist information of the participating municipalities is included.

These booklets have been present in major tourism fairs in our country and have traveled some of the major European capitals like London or Berlin.

The brochures are translated into English and will soon be translated into French and Russian at the request of tourists.

The promotional materials also can be found at the tourist offices of the municipalities, in the network of cities AVE and the web using a blog as their profiles on Facebook and twitter.

In their reports on the tour packages on gastronomy, culture, environment, heritage, or "shopping".

Source: Ayuntamiento de Yecla

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